tag:blogger.com,1999:blog-2738735825185930519.post7944900417685848084..comments2023-06-02T14:59:44.533+01:00Comments on Persolaise - A Perfume Blog: A New Face For L'Artisan ParfumeurBloggerhttp://www.blogger.com/profile/17806816026305227292noreply@blogger.comBlogger14125tag:blogger.com,1999:blog-2738735825185930519.post-56601877222649963662013-03-21T19:55:17.717+00:002013-03-21T19:55:17.717+00:00Ok, thanks, Joshua. I look forward to a more detai...Ok, thanks, Joshua. I look forward to a more detailed appraisal :-)Persolaisehttps://www.blogger.com/profile/04192014353722036319noreply@blogger.comtag:blogger.com,1999:blog-2738735825185930519.post-37480256312185537652013-03-21T12:14:48.101+00:002013-03-21T12:14:48.101+00:00I've tried Caligna, and found it middling/aver...I've tried Caligna, and found it middling/average/more mass market-oriented than the current fragrances on their roster. Will let you know when I've worn it more :)Anonymoushttps://www.blogger.com/profile/13050434256657538240noreply@blogger.comtag:blogger.com,1999:blog-2738735825185930519.post-15478861856013762102013-03-20T06:49:29.797+00:002013-03-20T06:49:29.797+00:00Antqueen, I know exactly what you mean. But then.....Antqueen, I know exactly what you mean. But then... maybe they want to come across as being as 'safe' and ordinary as Nivea??!Persolaisehttps://www.blogger.com/profile/04192014353722036319noreply@blogger.comtag:blogger.com,1999:blog-2738735825185930519.post-46822636494875944462013-03-20T00:01:40.530+00:002013-03-20T00:01:40.530+00:00If you had shown this without stating what the adv...If you had shown this without stating what the advertisement was for I would have guessed it was a Nivea body lotion advert! I don't understand what L'Artisan are trying to portray in this image.antqueenhttps://www.blogger.com/profile/08132887744829111254noreply@blogger.comtag:blogger.com,1999:blog-2738735825185930519.post-24178974536212827182013-03-19T20:42:04.516+00:002013-03-19T20:42:04.516+00:00Fair enough, Kev :-)
Let me play the impartial mo...Fair enough, Kev :-)<br /><br />Let me play the impartial moderator for a moment and suggest that, maybe, two or three new scents down the line, the 'look' might start to cohere and make sense...?Persolaisehttps://www.blogger.com/profile/04192014353722036319noreply@blogger.comtag:blogger.com,1999:blog-2738735825185930519.post-30672305950130089372013-03-19T20:34:59.232+00:002013-03-19T20:34:59.232+00:00I didn't like the previous images at all; ill-...I didn't like the previous images at all; ill-matched photography and illustration combined on a photoshop gradient landscape? No, no, no. But yes, I agree the new image lacks wit and imagination. They could do with a proper designer.Kevhttps://www.blogger.com/profile/15720681740297983360noreply@blogger.comtag:blogger.com,1999:blog-2738735825185930519.post-76293606263970648912013-03-19T20:27:48.885+00:002013-03-19T20:27:48.885+00:00Murai, thanks for sharing your thoughts. There'...Murai, thanks for sharing your thoughts. There's something of a consensus appearing in these comments.Persolaisehttps://www.blogger.com/profile/04192014353722036319noreply@blogger.comtag:blogger.com,1999:blog-2738735825185930519.post-52868627293356634522013-03-19T20:26:43.810+00:002013-03-19T20:26:43.810+00:00Joshuaang, yes, a naked woman, no matter how enigm...Joshuaang, yes, a naked woman, no matter how enigmatic she may be, certainly doesn't spell 'different'. Let's see how Caligna does for them. My review of it should appear here fairly soon.Persolaisehttps://www.blogger.com/profile/04192014353722036319noreply@blogger.comtag:blogger.com,1999:blog-2738735825185930519.post-72224077019607854392013-03-19T20:25:51.682+00:002013-03-19T20:25:51.682+00:00Dandy, I couldn't agree more. That said, I'...Dandy, I couldn't agree more. That said, I'll be very interested to see how the strategy develops. If it is a genuine attempt to make the brand more mainstream, will it be successful, I wonder.Persolaisehttps://www.blogger.com/profile/04192014353722036319noreply@blogger.comtag:blogger.com,1999:blog-2738735825185930519.post-1446808039690511592013-03-19T18:57:19.943+00:002013-03-19T18:57:19.943+00:00Agreed, Bee. SO banal and unimaginative. I find it...Agreed, Bee. SO banal and unimaginative. I find it hard to believe that they couldn't find someone or something less pandering.Muraihttps://www.blogger.com/profile/17696515619367729913noreply@blogger.comtag:blogger.com,1999:blog-2738735825185930519.post-69802601964166365012013-03-19T18:53:13.735+00:002013-03-19T18:53:13.735+00:00No! This is horrible news for me. Historically, br...No! This is horrible news for me. Historically, brands use advertising changes to signal upcoming changes to the juice :( I, like you, love their quirky illustrations and current packaging. I wouldn't mind changes in direction if that means they're going to be creative, but a naked woman probably signals that they are trying to reach mass market status, which for me is saddening because IAnonymoushttps://www.blogger.com/profile/13050434256657538240noreply@blogger.comtag:blogger.com,1999:blog-2738735825185930519.post-44286993880959415722013-03-19T15:50:37.666+00:002013-03-19T15:50:37.666+00:00Dear Persolaise
How very sad. And, frankly, what ...Dear Persolaise<br /><br />How very sad. And, frankly, what half baked justifications.<br /><br />Maybe time for a review of the PR strategy review.<br /><br />In a marketplace this crowded the last thing a relatively small house needs to do is lose any sense of differentiation.<br /><br />As charming as the naked woman is, she could represent absolutely any perfume or beauty brand whatsoever.<brtheperfumeddandyhttps://www.blogger.com/profile/06826475345009599846noreply@blogger.comtag:blogger.com,1999:blog-2738735825185930519.post-12152210244686125712013-03-19T11:20:20.655+00:002013-03-19T11:20:20.655+00:00Bee, I must say I agree with you. To my mind, the ...Bee, I must say I agree with you. To my mind, the image is the sort of thing I'd expect to see advertising some kind of hypo-allergenic body lotion at a chemist's.Persolaisehttps://www.blogger.com/profile/04192014353722036319noreply@blogger.comtag:blogger.com,1999:blog-2738735825185930519.post-61066128775918866202013-03-19T10:06:21.216+00:002013-03-19T10:06:21.216+00:00well, that's widely original, a naked woman. I...well, that's widely original, a naked woman. I'm disappointed, BeeAnonymousnoreply@blogger.com