Friday, 18 November 2016

Persolaise Review: Apsu from Ulrich Lang (2016)

The soundbites
If Apsu were a colour, it would be jungle green.
If it were a texture, it would be the flesh of a honeydew melon.
If it were a sound, it would be air bubbling up through water.

The review
In objective terms, Ulrich Lang's new Apsu - named after the Babylonian proto-god of the "watery depths beneath the earth" - is certainly green. But its greenness is of a curious, perplexing character, falling neither into the figurative, 'cut grass' camp nor into the galbanum-heavy territory redolent of peas and peppers. Instead, its viridian nature is aqueous, albeit not in the ozonic, seaweedy, overly-synthetic manner that blights countless other so-called 'marine' scents. Here, the impressionistic spring bubbling across the top notes is genuinely fresh, as though it's just flowed through a travel-brochure-lake, where the reeds sway in time to the breeze and the heat never rises above 25 Celsius. Key to this effect is what I read as a banana facet (a combo of the jasmine and water lily listed on the official notes?) as well as a goosebump-inducing sprinkling of pepper, both of which bring vim and velocity to what might otherwise have been a pleasantly forgettable piece of work. Picture a tanned diver enjoying a snorkel in tropical waters and you'll get a sense of this perfume's dynamic. Confident and intriguing, Apsu adds a novel twist to the current mini-revival of 70s-style green scents. Do check it out.

[Review based on a sample of eau de toilette provided by Ulrich Lang in 2016.]



  1. Thank you for sharing your image of a " tanned diver enjoying a snorkel in tropical waters", which is perfectly evocative of this important new fragrance. For me, APSU has become an essential year-round fragrance because it is perfect for those (perhaps rare) real moments of sun and sea, as well as for moments (perhaps more usual) of dreary times and places when all I need is a refreshing APSU fragrance fantasy to carry the day.

    1. Sarah, thanks for stopping by. Yes, there is a certain fantasy element to Apsu.

  2. Thank you so much for the review. Apsu sounds heavenly, just like a new green I've been searching for. Since I'm a diver myself and I enjoy diving in tropical waters most of all, I appreciate the comparison. I'll get me a sample asap.

    1. Neva, oh wow, what a fantastic coincidence. Please come back and let me know what you make of the scent.


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