Monday, May 19, 2014

Prize For Byredo's 1996 - Winners Of 2014 Fragrance Foundation UK FiFi Awards


Seeing as I provided you with a fair amount of pre-FiFi coverage, I thought I ought to give you the list of winners from Thursday night's Fragrance Foundation UK awards ceremony. I am mystified as to how anyone could think that Invictus and Si are the best perfumes of 2013, but there we are. Opinions are pointless if we don't permit them to vary from one individual to the next. I was most interested in the result of the Independent Perfume category and I was pleased to see that the prize went to Byredo for 1996. A worthy winner. Bottega Veneta Pour Homme did well to triumph in its own, niche-ish category, and I was pleased that the judges decided to recognise the strength of Tom Ford's 'orient' collection by giving an award to Plum Japonais. Here are the winners in full:

Best New Print Advertising – Female Fragrance
Peony & Blush Suede from Jo Malone

Best New Print Advertising – Male Fragrance
Brit Rhythm from Burberry

Best New Commercial – Female Fragrance 
No 5 from Chanel


Best New Commercial – Male Fragrance
Le Male from Jean-Paul Gaultier

Best New Design & Packaging – Female Fragrance 
Marni from Marni

Best New Design & Packaging – Male Fragrance
Bottega Veneta Pour Homme from Bottega Veneta

Best New Home Fragrance
Un Air de Diptyque from Diptyque

Best New Female Fragrance In Limited Distribution
Plum Japonais from Tom Ford

Best New Male Fragrance In Limited Distribution
Bottega Veneta Pour Homme from Bottega Veneta

Best New Independent Fragrance
1996 from Byredo

Perfume Extraordinaire
Mane for 24 Old Bond Street from Atkinsons

Readers’ Choice for Women
Honey from Marc Jacobs

Readers’ Choice for Men
Invictus from Paco Rabanne

Best New Celebrity Fragrance
Nude from Rihanna

People’s Choice for Women
Miss Dior eau de toilette from Christian Dior

People's Choice For Men
1 Million Intense from Paco Rabanne

Retailer of the Year 
Harrods

Best New Female Fragrance
Si from Giorgio Armani

Best New Male Fragrance
Invictus from Paco Rabanne 


Ultimate Launch
Our Moment from One Direction

Persolaise

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